Identification

Symbol
MLPHX
ISIN code
FR0010941773
Exchange / Market
Euronext
Trading location
Paris
Products family
Stocks
Market organization
EuronextParis
ICB
Business Support Services
Activity description

PHENIXCOM is positioning itself in the local digital economy market by enabling small companies such as those consisting of shopkeepers and self-employed craftsmen/producers/traders to access and activate referencing, communication, marketing and service tools.

These tools enable these small companies, shopkeepers, self-employed craftsmen/producers/traders to implement a "push-pull" marketing strategy targeting a local consumer population segment more and more on the look-out for sustainable savings in local services and interactive communication, with the underlying factor obviously being a determination to do good deals close to home.

These tools designed, produced and rolled out by PHENIXCOM are both "mix-media" and "multi-local", thus gearing down their ad-power between the shopkeepers, self-employed craftsmen/producers/traders and their "core-target" customer population.
The potential market is made up of all the economic micro-structures meeting the needs of these local consumers.

Website address
http://phenixcom.fr
Issuer website
http://phenixcom.fr

Operation

IPO date
Wed 19/01/2011
IPO type

DIRECT QUOTATION

IPO type
Initial Public offering
Catégorie
IPO