Gaming Innovation Group enters into strategic commercial partnership with News UK

02 Dec 2022 08:00 CET

Gaming Innovation Group (GiG) has entered into a new commercial partnership with
News Corp UK & Ireland Limited. News UK serves millions of online readers
through its premium media websites, The Sun and talkSPORT.

GiG and News UK will join forces to deliver sports betting and casino content,
and exclusive offers to users in the UK market. The content and exclusive offers
will be featured on a special section of The Sun and talkSPORT's websites,
making it easy for readers to find everything related to betting in one separate
hub. The deal's key drivers are the combination of News UK's large user base and
premium content, partnered with GiG's unique technology and specialised iGaming
marketing knowledge.

GiG expects to go live on The Sun and talkSPORT's websites shortly, to take
advantage of the remaining period of the FIFA World Cup.

Tim Reynolds, Director of Betting & Gaming at The Sun, said: "The partnership
and new betting hub adds to The Sun's growing digital portfolio, and bolsters
our suite of betting products. The collaboration with GiG will increase our
content output and support The Sun in continually delivering excellent results
for our bookmaker partners."

Gareth Williams, Director of Betting & Gaming at talkSPORT, added: "We are
delighted to be partnering with GiG to help grow our iGaming affiliate business.
GiG's expertise combined with talkSPORT's wall-to-wall sports coverage is a
compelling proposition."

Jonas Warrer, Chief Marketing Officer at GiG, added, "A collaboration of this
magnitude will allow us to provide added value to our partners in the sports
betting and casino sphere, reaching new heights while showcasing our abilities
to operate at a top-tier level."

For more information please contact:

Jonas Warrer, Chief Marketing Officer, Gaming Innovation Group
jonas.warrer@gig.com / +45 30788450

Libby Darcy, External Communications Manager, News UK
libby.darcy@news.co.uk / +442077821010

About Gaming Innovation Group (GiG)
Gaming Innovation Group is a leading iGaming technology company, providing
solutions, products and services to iGaming Operators. Founded in 2012, Gaming
Innovation Group's vision is 'To be the industry-leading platform, sportsbook
and media provider delivering world-class solutions to our iGaming partners and
their customers. GiG's mission is to drive sustainable growth and profitability
of our partners through product innovation, scalable technology and quality of
service. Gaming Innovation  Group operates out of Malta and is dual-listed on
the Oslo Stock Exchange under the ticker symbol GIG and on Nasdaq Stockholm
under the ticker symbol GIGSEK. www.gig.com


About News UK
One of the leading media businesses in the UK and Ireland, our newsbrands
include The Times, The Sunday Times, The Sun, The Sun on Sunday and The TLS. Our
national broadcast brands include talkSPORT, Times Radio, talkRADIO and Virgin
Radio UK, and we have market-leading local radio stations across Ireland. In
April 2022 we launched TalkTV, a major new TV channel available to everyone
across the UK, delivering a schedule of news, current affairs, entertainment and
sport, with Piers Morgan in a primetime evening show. Our world-famous brands
provide news, analysis, opinion and entertainment to almost 40 million people
each month. Spanning digital and print, audio and video, events and experiences,
our brands are home to a plurality of opinion, representing the diverse
communities we serve. News UK is wholly owned by News Corp. News Corp (Nasdaq:
NWS, NWSA; ASX: NWS, NWSLV)

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