July 16 (Reuters) - British recruiter PageGroup on Thursday said it will return to its earlier name Michael Page, also its widely recognised eponymous brand, effective July 20.

Here are a few details and context on the firm's name:

• "The move to a single Michael Page brand creates a clearer and more unified proposition for clients, candidates and employees," CEO Nicholas Kirk said as the firm decides to bring its services and solutions under a unified structure.

• The firm was first listed on the London Stock Exchange as Michael Page in 1988, according to its website, and comes from its founder's name.

• It rebranded itself as PageGroup in 2012 and Michael Page became one of its core verticals which helps companies hire qualified professionals.

• Michael Page, who founded the firm in 1976, retired in 1995.

(Reporting by Prerna Bedi in Bengaluru; Editing by Janane Venkatraman)

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