Largest grocery retailer in Baltics, Maxima, signs multi-year framework agreement for StrongPoint Self-Checkouts

10 Oct 2023 12:25 CEST

10.10.2023 12:25:16 CEST | StrongPoint | Additional regulated information
required to be disclosed under the laws of a member state

(Oslo, 10 October 2023), StrongPoint, a leading retail technology provider, has
signed a three-year framework agreement with the Baltic-based grocery retailer
Maxima Grup? UAB to provide at least 1,000 StrongPoint self-checkout units.

Maxima Grup? is the largest grocery retailer in the Baltics and has over 1,500
stores in Lithuania, Latvia, Estonia, Poland and Bulgaria. This agreement is for
their grocery stores in the Baltics.

Maxima Grup? plans to scale its current self-checkout offering across more of
its stores and invited multiple self-checkout providers to the procurement
process. The objective was to identify a solution that provided a
next-generation shopping experience, innovative features, as well as outstanding
maintenance, service and support.

"Recently, Maxima was chosen as one of the most loved brands among customers in
the Baltic states and the most loved brand among customers in Lithuania. This
encourages us to continue improving the store and the shopping experience, which
is closely linked to the smooth operation of self-service checkout processes.
Maxima always offers various practical innovations to its customers, so we
believe that the self-service checkout solutions implemented by our chosen
partner, StrongPoint, will make shopping easier and faster for customers, while
also simplifying the work for store employees," said Manfredas Darguzhis, CEO of
Maxima Grup?.

"The success of this project is down to our exceptional and dedicated local
team. It is also down to our next-generation self-checkout solution that
provides an unrivalled customer checkout experience. We look forward to serving
this important regional customer going forward and working together to create
the very best customer experiences," said Rimantas Mazhulis, SVP of StrongPoint
Baltics.

"I am extremely proud to announce this customer win for our outstanding and
award-winning self-checkout solution. That such a significant grocery retailer
chose StrongPoint's solution over some of the world's most well-recognised
retail technology brands is a testament to our relentless dedication to
innovation and delivering value to our grocery retail customers," said
StrongPoint CEO Jacob Tveraabak.



DISCLOSURE REGULATION

This information is subject to the disclosure requirements pursuant to Section
5-12 the Norwegian Securities Trading Act.

CONTACTS

* Jacob Tveraabak, CEO StrongPoint ASA, +47 908 21 370,
jacob.tveraabak@strongpoint.com

ABOUT STRONGPOINT

StrongPoint is a grocery retail technology company that provides solutions to
make shops smarter, shopping experiences better and online grocery shopping more
efficient. With over 500 employees in Norway, Sweden, the Baltics, Spain, the UK
and Ireland and together with a wide partner network, StrongPoint supports
grocery and retail businesses in more than 20 countries. StrongPoint provides
in-store cash management and payment solutions, electronic shelf labels,
self-checkouts, task and labor management software, click & collect
temperature-controlled grocery lockers, in-store and drive-thru grocery pickup
solutions and grocery order picking solutions, both manual and automated.
StrongPoint is headquartered in Norway and is listed on the Oslo Stock Exchange
with a revenue of approx 1.4bn NOK [ticker: STRO].

ATTACHMENTS

Download announcement as PDF.pdf -
https://kommunikasjon.ntb.no/ir-files/17847450/2663/3706/Download%20announcement
%20as%20PDF.pdf

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